In yesterday’s TELive, special guest Walter Mulder from TrafficRUs spoke about his experience at being the first person to offer CTP experience points to his members.
In short the response has been fantastic as he:
- brought in new members to his traffic exchange – both paid and free
- encouraged existing members to upgrade within his program and
- found that both new and existing members bought more credits from him
The combination of being quick to take action, a huge buzz about CTP XP, being a well-known member of the community with a proven platform like TrafficRUs all played a part in the success.
But as well as that Walter also used his XP wisely…he was able to offer a large package of offers in a 24-hour special to suit all membership grades and budgets.
Here is a screenshot of just some of the offers Walter put up yesterday to conicide with his traffic exchange being the site featured on the CTP Daily Challenge…
Talk about leveraging what is out there to get the best returns for yourself and for your customers.
This is what being a member of the CTP and TimTech community is all about. Yes it is about games and fun, but predominantly it is about business and Walter has shown that using CTP is a pretty powerful tool indeed when it comes to building a business.
And just in case there is any doubt that this worked for Walter…the 24 hour CTP XP giveaway worked and it worked really well.
How do I know…well as soon as Walter saw the results of the 24 hour special he sent an email out to all his members.
Part of the email read:
“Wow, wow, wow, what an amazing day it was yesterday! Thank you everyone who participated in the Daily Challenge.
“For me it was a busy day too, I tried to catch up with the chat, had to manually assign CTP XP, giving out CTP goodies, taking care of the missed badges and more fun like that 🙂 We broke all records!
“One of the most asked questions yesterday was: ‘is the XP giveaway a one time thing or are you planning to do more with it.’ I had to give it some thought and consideration and decided that from now on with every purchase made I’ll give out 250 CTP XP per dollar spent.
“So with every dollar spent you’ll get 250 XP added to your CTP account as a token of my appreciation.”
I think we can safely say that it works for Walter…now it is your turn to make it work for you.