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Ah So That Was What Tom Was Talking About On His ‘Getting Bombed’ Splash Page
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Ah So That Was What Tom Was Talking About On His ‘Getting Bombed’ Splash Page

Sometimes in life the answer to a slightly confusing splash page can be found…in another splash page.

Actually it is a very good marketing trick that has been tried and tested and works very well.

1. Say something to capture people’s attention.

2. Ensure that the ‘something’ you say really does capture attention and leaves your audience a little confused.

3. After a suitable time (and maybe after more than one teaser page) reveal what was going on and what you would like people to do.

Also remember that we are not necessarily talking about Mensa-level puzzles here (although I can see that working if done right).

This was Tom’s original page:

Tom Wacker Getting Bombed video splash page

It would not take a huge amount of brain power to work out that he was promoting the CTP Sub Game for this coming Friday.

But here’s the thing. Saying “I’m getting bombed on Friday the 13th!” and including a video almost compels you to want to find our more.

It also means that you will subconsciously connect that date with the thought that “Tom is doing something on this date.”

So what is going on.

Well it turns out that is more than just Tom…it is a Lucky 13 thing.

It would appear that four of the traffic exchanges associated with the Lucky 13 team have all got together to host the Sub Game this coming Friday.

This strikes me as a very good idea indeed. Creative, original and fun. I like it.

P.S. Right at the start of this blog post I said that sometimes the answer to a slightly confusing splash page can be found in another splash page…well the ‘reveal’ to Tom’s original page is shown below.

Lucky 13 TE owners have the bomb splash page

16 responses to “Ah So That Was What Tom Was Talking About On His ‘Getting Bombed’ Splash Page”

  1. I like it, I love it, I want more of it……….. This is AWESOME…… More TE can create their own custom Sub Game Day….. Just skype me……. Brenda

  2. Tom Wacker says:

    This has just been a lot of fun. I really like that 4 Lucky13 TE owners rallied together for Friday the 13th. Should be a great day for Submarines and XP.

    Thanks Patrick!

  3. Sig says:

    With all respect, its truly a good idea… both the way you Tom presented it in your blogs, to make peopel wonder…

    And the Idea itself about the bombs! Best of Lucky!!

    Just dont Blow up 🙂

    Sig

  4. Tony Tezak says:

    Shhhhh….. Don’t tell anyone, we 4 owners have bought every Submarine Adventure for Friday the 13th for the rest of the year! 🙂 But don’t tell anyone 🙂
    Cheers!
    Tony

  5. Kathy Dyer says:

    Very innovative! Well done!

  6. Howard Fullmer says:

    Awesome sauce

  7. Elizabeth says:

    Looks like a lot of fun!!

  8. Glenn Witmer says:

    Puzzles and riddles should be announced in advance!!!!…:)

  9. Kendra Morgan says:

    Great idea!

  10. Marye says:

    definitely an attention grabber…I thought we had an issue…lol

  11. I love the creativity at work here!

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