Sweeva is different and it seems that some people are confused about how the bidding process works and how they can get their pages seen by others.
So, in case you need your memory jogging, here’s how:
First ensure you have a site or sites to be seen.
Adding a site at Sweeva:
- Log into Sweeva, click on “Sites” and click on the words which read “Click here to Add a Site.”
- In the dialogue box which opens up give the site a name, add the URL of the squeeze or splash page you want seen and whatever text you would like to appear above the chat when your site is shown.
- Click on the green button to add the site. If the site says “Queued” or “This thumbnail has been queued” then that is fine. The site will still be seen if your bid is accepted.
Making a bid at Sweeva – the process:
At Sweeva everyone sees exactly the same site at the same time. Advertisers bid a certain amount of credits they are willing to pay to get their site seen. In any given hour then the highest bids will win and those sites will be the ones that are seen. In addition you can opt to have any given site shown up to four times an hour.
So this is how it works:
You want your site shown four times during the Sweeva Surf Party and are prepared to bid 500 credits for each time it is seen. This means that you would need to have at least 2,000 Sweeva credits available to you to cover this bid: 4 x 500 = 2,000
If your bids are successful your sites will be shown and the credits will be deducted from your balance. Should your bids not be successful then your sites will not be seen but no credits will be taken from your account.
Say if you want a site shown four times an hour every single hour for a week then to work how many credits you would need in your Sweeva account you would need to do this calculation:
Credits bid per viewing x number of views per hour x numbers of hours in a day x number of days site is to be shown.
Assume you go for 100 credits per bid then the calculation is like this:
100 x 4 x 24 x 7 = 67,270
If every bid is accepted then your site will be seen four times an hour for an entire week as long as you have assigned at least 67,270 credits to pay for the bids you made.
Let’s say that you only had 33,600 credits available. Then your campaign would stop half way through the week unless you topped up your credits by either surfing or buying more credits or both.
How to make an actual bid:
- Click on “Bids” to be taken to the bid page and select the site you want shown from the drop down menu where it says “Sites – Select a site.”
- Select the days and times you want your site to be seen. The server is set to Eastern time but note that the current server time is shown on this page to help you get your site shown when you want it.
- By default all the boxes are blue which means that your sites would be seen seven days a week, 24 hours a day if your bid was successful and you had enough credits in your account to allow your sites to be seen.
- Assume you want your site seen on Thursday to Monday between 10am and 7pm then you would have the date and hour boxes look like this:
- Next fill in the amount of credits you want to bid – note that this is the amount of credits it will cost you each time your site is shown. See above for how this works.
- Now select the number of times you want the site seen per hour (between one and four) and the time you want people to see the site for (15, 30 or 6o seconds.)
- Finally in the “Credit” box enter the total number of credits you want to assign to get this page seen. This number will be the calculation I showed earlier… Credits bid per viewing x number of views per hour x numbers of hours in a day x number of days site is to be shown.
- Now hit the big green “Bid” button and you are done.
Hints on choosing how much to bid:
- When you first open the bid page you will see that the “bid” box is totally blank. This is not much help if you have no idea how much to bid. See top image above this text.
- Don’t worry because Sweeva can help. Simply click on the text marked “Use Average” and this box will now show the average winning bid for the time you placed your bid. At the time of writing this post the average is 100 credits. See middle image above this text.
- If you want to use the average amount then there is no need to edit this box. But feel free to enter a lower amount (if you want to save credits and are not worried if your site is not seen as often as other advertisers) or a greater amount (if you want to increase the chances of your sites being seen. See bottom image above this text.
Hints for choosing how much to bid for a Sweeva Surf Party.
- This is the premium hour of the entire week when everyone taking part is battling to get their sites seen – therefore it is not for the faint-hearted. An average 100 credit bid will NOT get your site seen.
- If you really want your site seen then be prepared to bid high. Far higher than you would at any other time of the week.
- For example last week’s Sweeva Surf Party saw an average bid of, wait for it, 11,525 credits.
This may seem complicated at first but it is really easy once you have done it a couple of times.
Don’t be scared. Give it a go and see how you get on. Good luck everyone.